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Barbara Bush Foundation Adult Literacy XPRIZE
presented by Dollar General Literacy Foundation

A $7 million global competition to

Transform the lives of low-literate adults.

The Barbara Bush Foundation Adult Literacy XPRIZE presented by Dollar General Literacy Foundation is a global competition challenging teams to develop mobile applications for existing smart devices that result in the greatest increase in literacy skills among participating adult learners in just 12 months. The solutions will overcome key barriers to literacy learning by improving access, while increasing retention, and scaling to meet demand. Our vision is to empower nearly 1 in 6 low-literate adults living in the U.S. with the skills they need to improve their lives and realize their dreams.

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We need a radical new approach to address adult literacy learning.

Grand challenge

More than 36 million U.S. adults lack basic English literacy, limiting not only their personal educational and career opportunities but those of their children and future generations.

Economic studies show higher literacy numbers could lift the national income level as much as $240 billion and decrease annual healthcare costs by an estimated $230 billion. Most importantly, the ability to read empowers low-literate adults with the skills and information they need to improve their lives and realize their dreams.

Adult learners face a distinct set of challenges. Existing programs are place-based and provide direct, in person services making them difficult to access for those with jobs and families. As a result, these programs serve less than one percent of the population that needs them.

Competition

The $7M Barbara Bush Foundation Adult Literacy XPRIZE presented by Dollar General Literacy Foundation challenges teams from all over the world to create mobile learning applications able to move low-literate adults to basic literacy in just one year. The solutions will overcome key barriers by improving access, increasing retention, and scaling to meet demand – anytime, anywhere – empowering the nearly 1 in 10 low-literate adults living in the U.S. with the skills they need to improve their lives.

Each team will test its solution with 1,000 low-literate adults within two target demographics, native English speakers and non-native English speakers, ages 18-64.

Prize purse

The $7 million prize purse will be awarded as follows: Grand Prize: $4 million to the team with the best performance across two target demographics. Bonus Prizes: $1 million to be split evenly among the two teams with the best performance in each of the two target demographics. Advanced Market Commitment:

$1 million to be split among all finalist teams that advance to the Cities Competition. Cities Competition: $1 million to the city able to deploy the winning literacy applications to the greatest percentage of its low-literate residents.

City Partners Announced

Learn More About City Partners


Meet the Teams

Alphabet Literacy

Alphabet Literacy

Amrita Learning

Amrita Learning

AutoCognita

Auto Cognita

CELL-ED

CELL-ED

Learning Games Studios

Learning Games Studios

Learning Upgrade

Learning Upgrade

Lyriko

Lyriko

People ForWords

People ForWords


Timeline

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Launch: June 2015
36 months for main competition
6 months for Cities Competition

The $7 million prize purse will be awarded as follows:

  • Grand Prize: $3 million to the team with the best performance across two target demographics
  • Achievement Prizes: $1 million each for the two teams with the best performance in each of the two target demographics
  • Cities Deployment Participant Incentive: $1 million to be split among up to five teams that advance to the Cities Competition
  • Cities Competition: $1 million to the city able to deploy the winning literacy applications to the greatest percentage of its low-literate residents

Get in Touch

You may also contact us by phone at 850.562.5300 or by mail at:
Barbara Bush Foundation for Family Literacy
516 North Adams Street • Tallahassee, Florida 32301